Sportsbet: Actual Intelligence

Australian wagering app Sportsbet has launched a campaign to promote its latest product innovation - "Feed". Sportsbet's Feed allows people to create a profile to share their own bets as well as copy bets and follow other customers on the platform. The campaign humorously demonstrates that Sportsbet's Feed is powered by AI: ACTUAL Intelligence. The film showcases the "technology" behind the Feed: everyday Aussies harnessing their own knowledge and research on racing and sport.