Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Print

Heinz Ketchup: Smiles, 3

Heinz is paying tribute to its fans once more by putting their all-consuming, irrational acts of love on full display, with a series of sinister new ads launched in time for Halloween. ‘Heinz Smiles’ created in partnership with Gut New York, responds to the insight that Heinz fans go all in for Heinz (tattoos, weddings… you name it) and are unapologetic about getting a little messy, challenging the status quo and generally defying dinner etiquette for the great taste of Heinz.
Credits Other credits

Client

Andre Fernandes - Vice President, Growth, Europe & Pacific Developed Markets

Montse de Rojas - Director, Brand Build & Marketing Excellence

Hannah Winterbourne - Brand Lead, Europe & Pacific Developed Markets

Monika Nikolova - Senior Brand Manager, Europe & Pacific Developed Markets

Agency

Gastón Bigio - Founder & Creative Chairman

Anselmo Ramos - Founder & Creative Chairman

Andrea Díquez - Global CEO

Fernando Ribeiro - Global CSO

Carmen Rodríguez - Global CGO

Agustina Garavilla - Global Head of Operations & Culture

Christine Prins - Global Chief Communications Officer

Gus Marmarinos - Managing Director

Alie Coolidge - Communications Director, North America

Tristan Stevens - Head of Brand Leadership & Operations

Carolina Foster - Account Director

Diana Hernandez - Management Supervisor

Renata Neumann - Head of Production

Denisse Ramirez - Executive Producer

Emma Giorelli - Jr Producer

Kristy Garcia - Director of Project Management

Marinet Quinones - Business Affairs Director

Pedro Porto - Chief Content Officer

Mati Candia - Group Strategy Director

Bennett Bennett - Cultural Strategy Director

Nayri Kodazian - Director, Influencer Strategy

Media Agency: Carat

Kraft Heinz – ‘The Kitchen’

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news