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CIBC: Connor McDavid
In a world where pursuing dreams, both big and small, can often be overwhelming and complex, CIBC embraces the notion that every ambition matters. By redefining the narrative around ambition, CIBC inspires individuals at all stages of their journeys to chase their passions with gusto. With the right financial advice to build momentum for your journey, CIBC believes all unique ambitions can be brought to life. And what better way to lead the charge than spotlighting two of Canada’s hockey superstars and CIBC ambassadors, Connor McDavid and Connor Bedard? Partnered with Courage Inc., CIBC launched a compelling new campaign that invites Canadians to explore the uncharted territories of their aspirations, showcasing the varying passions that lie beyond the rink. Picture this: Connor McDavid, renowned for his blistering speed on the ice, transforming into a culinary maestro in a bustling restaurant kitchen. Meanwhile, Connor Bedard, the rising star of hockey, trades his stick for handcrafted tools, skilfully creating exquisite furniture in his backyard workshop.
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