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Top 6: November 20th 2024
Outdoor

FMCG: Big Fish

Top 6: November 20th 2024
ew World, The Sands’, brand new store opens on November 5 and will be one
of the largest supermarkets in the Bay of Plenty!
The owner wanted to give his new customers a bigger shopping experience, to match the big new store, so we based our creative with literally a big idea, starting with oversized billboards, to convey that something big was coming to Papamoa, before the big opening. A taste of something bigger. 3m, A frame billboards dotted around Papamoa, near the store’s new location. There’s a BIG celery and a BIG red shopping bag to compliment the baguette and the fish.
Credits Other credits

New World Papamoa Owner:

Mark Troup-Paul

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