Outdoor ad: DiDi: DiDi Silly Season

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Top 6: January 22nd 2025

Summer is the best time of year for going out, which unfortunately makes it the worst time of year for accidents caused by those driving under the influence of drugs and alcohol. Value-for-money rideshare service DiDi took to the streets with respectful reminders to go out responsibly.

Category Travel, transport & tourism
Client DiDi
Agency Sunday Gravy
Country Australia
Uploaded 13 January, 2025

Credits

Chief Creative Officer
Ant White
Senior Creative
Sam Whatley
Art Director
Mary Graham
Copywriter
Phoebe Joiner
Senior Producer
Hanna Rayner
Group Account Director
Emily Pietrocola
General Manager
Anna Camuglia
Head of Strategy
Brigitte Bayard
Senior Account Director
Bec Gubbins
Head of Production
Karolina Bozajkovska
Senior Account Manager
Kat Hallahan
PR
Sean Sowerby
PR
Lily-May McBain

Other credits

DiDi:

Head of Brand Marketing ANZ: Tim Farmer

Senior Marketing Manager: Dona Barbagallo

Marketing Manager: Dylan Vale

Head of External Affairs: Daniel Jordan

DiDi: DiDi Silly Season

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