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Earlier in January, German tech and engineering firm Bosch revealed that it would be making its first Big Game ad appearance, with the help of creative agency Droga5. The brand promised a US advertising first, bringing together its home appliances and power tools in a spot starring legendary actor Antonio Banderas and a tribute to wrestling '80s wrestling icon, 'Macho Man' Randy Savage. Dropping today, a teaser features Antonio and 'Macho Man' discussing their upcoming role in Bosch’s Super Bowl spot. The muscle-bound grappler - in spite of his superhuman strength - is seen struggling with a pickle jar, only for Antonio to save the day by prying open the lid.
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Agency
Designer Thalia Kelly
Project Manager Joe Watana
Head of Production Ruben Mercadal
Executive Producer Dave Stephenson
Producer Isaac Salas
Director of Production Cliff Lewis
Producer Caroline Fahey
Producer Alyssa Dolman
Director of Business Affairs Dan Simonetti
Head Of Talent Sunny Valencia
Business Affairs Manager Ann Marie Turbitt
Group Account Director Giovanni Villamar
Group Account Director Meera Deepak
Account Director Sydney McComas
Account Supervisor Kyra Bernstein
Account Manager Caroline Osborn
Strategy Director Andrew Quay
Communications Director Taylor Hamilton
Communications Planner Emily Banaszynski
Data Strategist Ty Matsunaga
PR Alexandra Velasco
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Photographer Christian Weber
Owner Estelle Leeds
Executive Producer Drew Toresco
Producer Emma Ruthnam
Production Biscuit Filmworks
Founder Shawn Lacy
Executive Producer Holly Vega
Producer Jay Veal
Production Service TWENTYFOUR SEVEN
Executive Producer Gordon Mackinnon
Producer Natalia Vargas
Post Production / VFX Bespoke Retouching
Post Production / VFX BaconX
VFX Supervisor Jonas Drehn
Executive Producer Lorène Lescanne
Executive Producer Lars Wagner
Head of Production Rikke Gjerløv Hansen
VFX Producer Crystal Campbell
Colourist Sam Gilling
Compositing Oliver Buus
Compositing Cristian Predut
Compositing Marcelo Pasqualino
Compositing Sarah Croft
Compositing Anselm Lier
Compositing Dennis Tsoi
Compositing Lukas Remis
Compositing Artem Huza
Compositing Srikanth Dugyala
Conform Srikanth Dugyala
Roto VFXPICK
Post Production / VFX Nice Shoes
Conform Jason Farber
Conform Russ Bigsby
Flame Artist Arthur Dorrington
Colourist Gene Curley
Colour Assistant Matthew Annitto
Colour Assistant Tom Tomlinson
Producer Paul DeKams
Head of Production Andrew Pandolfino
Executive Producer Michele Ferone
Managing Director Jason Farber
Head of Production Camille Geier
Editorial The Quarry
Editorial Cut + Run
Editor Ben Campbell
Managing Partner Lauren Hertzberg
Executive Producer Ellese Shell
Producer Diana Méndez
Cutting Assistant James Donahue
Edit Assistant Evan Bahnsen
Music / Sound Human
Managing Director James Dean Wells
Creative Morgan Visconti
Composer James Leibow
Composer Jonathan Russell
Music / Sound Heard City
Managing Partner Gloria Pitagorsky
Sound Designer Midnight Snack
Sound Designer Evan Mangiamele
Sound Designer Phil Loeb
Sound Designer Eric Warzecha
Sound Designer Seth Phillips
Sound Mix Evan Mangiamele
Sound Mix Phil Loeb
Executive Producer Liana Rosenberg
Sound Producer B Muñoz
Sound Producer Nick Duvarney
Sound Producer Dylan Stetson
Audio Assistant Oddy Litlabo
Audio Assistant Zoltan Monori
Audio Assistant Chenoa Tarin
Audio Assistant Virginia Wright
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