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Outdoor
ASB: Sniff Posters![]()
Most NZ dog owners see their dogs as more than just pets - they're family. And like any family member, their happiness matters. Many would even consider relocating to better suit their furry friends' needs.
As part of ASB's new home loan campaign - which featured a new four-legged addition to Ben and Amy's family, Droga5 created a series of OOH posters designed specifically for dogs. Infused with a specially crafted blend of scents, tested and perfected to be irresistible to canine noses, these ads were impossible for dogs - and their owners to ignore.
Client: ASB |
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