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KFC: All Hail Gravy

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KFC’s BELIEVE campaign in the UK and Ireland has been extended via agency, Mother. Building on the 2024 launch, this new chapter delves deeper into the playful mythology surrounding KFC's passionate dedication to chicken. The campaign takes you to an enchanted forest where a colossal golden egg totem and a group of devoted "Believers" embark on a journey toward a lake of KFC's legendary gravy.
Credits Other credits

Client

Chief Marketing Officer: Monica Silic

Marketing Director: Kate Tipper

Head of Brand: Leo Sloley

Brand Manager: Phoebe Syms

Agency

Producer: Christian Kuosmanen

Post Production: Black Kite Studios

VFX: Black Kite Studios

VFX Supervisor : Adam Crocker

Music: King Lear Studios, Five Hundred

Sound Design: Jack Sedgwick

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