In a move to spotlight how anyone could be at risk of harm from gambling, including children, GambleAware, the leading charity tackling gambling harms in Great Britain, has unveiled … read morea new installation at Westfield shopping centre in White City, London. Created by Lucky Generals and Creative Giants, the installation features 85,000 poker chips, each symbolising a child aged 11–17 in Great Britain currently experiencing gambling-related harm. This activation forms part of GambleAware’s wider Stigma campaign which is urging a national conversation around the issue of gambling harms. New data reveals that 67% of the public believe there is a stigma around gambling harm, and 31% say they saw their first gambling advert before the age of 17.To help address the issue, GambleAware is also urging further regulation on gambling advertising, a view shared by more than three quarters of the public, with 78% agreeing that there should be stricter regulations on gambling advertising. Alongside the installation, there will be a short film which directly challenges audiences to imagine someone suffering from a gambling addiction, prompting a stereotypical image, only to reveal the shocking statistics around child gambling issues. An emotive short film has also been released featuring British racing driver, Nicolas Hamilton, who is supporting the campaign having experienced gambling harm in his 20s. Nicolas is joined by other members of the public who have opened up about their experiences of gambling harm from a young age. They discuss the impact of the exposure to gambling messaging, challenging stereotypes and encouraging anyone suffering to seek help.
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