Outdoor ad: TV2 Mission: Impossible III: Gum Posters

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Mission Impossible 3 was coming to Blockbuster Tuesdays on TV2. So Saatchi & Saatchi New Zealand decided to take 'mission impossible' literally and give themselves impossible missions to promote it it.
Mission: 4:00 Put up street posters with chewing gum.
Mission log: Felt very sick. Not as nauseous as doing lion enclosure however.