TV ad: Petro-Canada: Special Delivery

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Top 6: October 15th 2025

Created by McCann Canada, the work depicts one trucker’s journey to reunite a child with a lost stuffed bunny. Breaking away from the typical imagery associated with the profession – big rigs, powerful machinery, and the toughness of those who drive them – according to Bill Schaefer, creative director at McCann Toronto, the work was intended to celebrate the humanity of those who voluntarily endure the hardships and isolation of the road.

Category Other
Client Petro-Canada
Agency McCann Canada
Country Canada
Uploaded 8 October, 2025

Credits

Director
Jon + Torey
Chief Creative Officer
Jordan Doucette
Creative Director
Bill Schaefer
Art Director
Justin Tabakian
Copywriter
Jordan Finlayson
DoP
Alexandre Nour

Other credits

Strategy Director Liam Brown

Strategist Mitch Saunders

Chief Strategy Officer AJ Jones

Vice President Ben Archer

Account Director Emily Stoneman

Account Executive Catherine Fortin

Community Manager Ryan Griffin

Director of Production Stef Fabich

Producer Kristina Kirilyuk

Media McCann Canada

Executive Director Julie Evans

Media Planner Melody Chung

Manager Brian Offredi

Associate Wahib Llamas

Analyst Thakshila Pitadeniya

Production

Executive Producer Isil Gilderdale

Producer Katie Murday

Line Producer Jill Sartore

Photographer Dominique Van Olm

1st AD Gary Biedler

Post Production / VFX CraftWW Canada

Project Manager Jamy Ferriera

Designer Iain Scott

Creative Director Robert Segovia

Producer Tanis Arnett

Retouching Jean-Pierre Goulet

Post Production / VFX Company 3 New York

Colourist Tim Masick

Post Production / VFX Alter Ego

Music / Sound PIRATE SOUND

Sound Director Vanya Drakul

Petro-Canada: Special Delivery

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