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Waitrose: The Perfect Gift

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She’s the star of festive favourite Love, Actually, returning to her rom-com roots after recent roles in action-packed thrillers Black Doves and The Woman in Cabin 10. He’s the comedian who has shaken off his misfit weirdo comic persona to become a household name, thanks to standout turns in Last One Laughing and a tiny, little show you might have heard of called Celebrity Traitors. Together, they’re a recipe for one of the most heart-warming Christmas ad campaigns of 2025. Waitrose has combined food and romantic comedy in The Perfect Gift, starring none other than Keira Knightly as herself and Joe Wilkinson as Phil. The unlikely pair bond over their shared love of cheese (relatable) which sparks the beginning of a festive romance.
Other credits

Waitrose

Chief Customer Officer: Nathan Ansell

Head of Channels: Caroline Kinsmann

Advertising Lead: Joanne Massey

Senior Advertising Manager: Alia Ahmad

Advertising Manager: Vinay Patel

Interim Managing Director: Tina Mitchell

Senior Campaign Manager: Laura Wallsworth

Campaign Manager: Kate Drake

Social Media Lead: Sarah Hood

Senior Social Media Manager: Emily Angliss

Social Media Manager: Chloe Ball

Creative Direction Lead: James Turner

Art Direction & Image Lead: James Davies



MG OMD

CEO: Natalie Bell

Managing Director: Kat Bozicevich

Chief Creative Officer: Tamara Cross

Client Executive Director: Gereldine Ridgeway

Client Business Director: Jane Ridehalgh

Client Account Director: Megan Cupples

Media Creativity Director: Will Selwyn

Partnerships Business Director: Maddie Taylor Wilson

Partnerships Account Director: Polly Mason



Wonderhood Studios

Founder & CEO: Alex Best

Founder & CCO: Aidan McClure

Managing Director: Sam Brown

Head of Integrated Production: Natasha Johnson

Executive Creative Director: Stacey Bird

Executive Creative Director: Jack Croft

Executive Strategy Director: Nick Exford

Senior Creative & Writer: Jennifer Ashton

Senior Creative & Writer: Oliver Short

Creative – Product: Holly Nash

Creative – Product: Alysha Radia

Lead Senior Producer: Nikki Holbrow

Senior Producer: Alice Konstam

Senior Producer: Stefanie Forbes

Producer – Product: Henry Davies

Assistant Producer: Anu Kogbodoku

Business Director: Tom Butler

Account Manager – Brand: Minna Griffiths

Account Manager – Product: Lizzie Coombes

Account Executive: Pericles Brierley



Wonderhood Makers

Co-founder & EP: Jo Lumb

Co-founder & Managing Partner: Katie Hunter

Senior Account Director: George Alleston

Senior Account Manager: Rosie Hopley

Social Creative: Ella Banks

Producer: Jake Parker

Editor: David Shepherd



Wonderhood Design

Head of Design: Simon Elvins

Design Director: Tommy Spitters

Senior Designer – Brand: Ayano Takase

Designer – Brand: Josephine Choy

Senior Designer – Product: Avi Bamra



Photography

Brand Photographer: Jason Bell

Product Photographer: Chris Bernabeo

Product Photographer: Matt Russell



Production Company: Biscuit Filmworks

Director: Molly Manners

Producer: Peter Knowles

Founding Partner: Shawn Lacy

Managing Director: Rupert Reynolds-MacLean

Executive Producer: Hanna Bayatti

Head of Production: Emily Atterton

Production Manager: Ada Almeida

Production Assistant: Rabia Glynn

Production Assistant: Jess Glaus

Director of Photography: Benedict Spence

Production Designer: Fiona Crombie

Casting Director: Hanna Birkett

Socials Director: James Murray

Socials Producer: Tom Birmingham

Socials DOP: Ilya Maksymenko

Social 1st AD: Pete Ward

Socials Gaffer: George Purser

Socials Sound Recordist: Quillon Larratt

Socials Boom Op: Grace Robertson

Socials Props: Rosie Kidd

Costume Designer: Emma Rees



Keira Knightley:

Stylist: Leith Clark

Makeup: Georgina Graham

Makeup: Sam Coughlan

Hair Stylist: Luke Hersheson



Hero Casting: Talent Republic

CEO & Founder: Anne Batz

Head of Talent Production: Sophie Jacob-Melhuish

Senior Account Director: Disha B.B

Talent Production Assistant: Emily Curtis



Editing Company: Shift Post

Editor – Brand Film: Saam Hodivala

Editor – Product Films: Joanna Lewandowska

Editor – Social: Robert McGuire

Executive Producer: Kirsty Oldfield

Assistant Editor: Stanley Whitaker

Post Studio: Time Based Arts

Creative Director & VFX Supervisor: Sheldon Gardner

2D Lead: Miguel Wratten

2D Artists: Ria Shroff, Jasmine Cooper, Olivia O’Niel, Andre Bittencourt, Liam Doyle, Ollie Ramsey, Lucy Lawrence

3D Artist: Ihor Obukhovskyi, Jake Thompson, Ashley West

DMP: Lee Matthews

Colourist: Simone Grattarola

Senior VFX Producer: Matt Squires

Producer: Mia Saunders



Audio Post-Production: Runamok

Sound Designer Mix: Jon Clarke

Executive Producer: Lucy Spong

Executive Producer: Ornela Peka

Music Supervisors: Native

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