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McDonald's: Happy Doggy

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For as long as McDonald's has existed, it has been supporting families with fun offers and experiences: play areas, birthday parties... and of course, the Happy Meal™, its books and its toys. But in 2025, the family is reinventing itself and counting among its members a new face, with a little snout in the middle. Because yes, with 1 in 3 French people who own a dog, for some, it's unthinkable not to include in the family nest the little (or big) furry balls that brighten their daily lives.
Credits Other credits

Agency

Account Lead Paul Ducré

Account Lead Meryl Martin

Account Lead Annaëlle Rivoal

Account Lead Louise Cassola

Account Lead Paola Battistini

Account Lead Maureen Leriche

Account Lead Céline Male

Strategy Director Cédric Ledoux

Content Producer Jordan Blondel

Content Producer Eloi Vinet

Strategist Louise Jacquemard

Head of Production Corinne Persch

Production Assistant

Mary-Amely Le Bornec

Print Producer Julie Pacton

PR Anne-Marie Gibert

PR Romana Kügerl

Agency tms Paris

Account Lead Caroline Radat

Account Lead Raphaël Rodrigues

Account Lead Waël Azzam

Account Lead Anh Kim Bui

Media Starcom

Account Director Laura Bizet

Account Director Carl Gonthier

Account Director Alix Baron

Account Director Tanneguy Bacha

Post Production / VFX PAUME

Music / Sound Studio 5

Music Cédric Boit

Music Clément Reynaud

Music Alexandre Vicart

Music Josselin Tange

Music Supervisor Marine Cremer

Music / Sound SonyEmi/BMG

Artist Pointer Sisters

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