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Betfair: Hit me. Hit me bastardos. Hit me! - Hit me bastardos. Hit me!


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Betfair challenged M&C Saatchi Melbourne to develop an idea big enough to promote racing’s ultimate prize, a trip for two to Royal Ascot. So they created Pancho, the biggest read more
Credits Other credits

Creatives: Doogie Chapman (Senior Copywriter), Tony Leishman (Senior Art Director), Steve Crawford (Creative Director)



Sound: Song Zu

Production company producer: Sam Mead

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