Interactive ad: Caribou Coffee: Make the cup

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Top 6: September 8th 2010

By visiting makethecup.com, created by Collie+McVoy, Minneapolis consumers can tell the world what they stay awake for while uploading captions, photos or even videos. Their entries will be posted on the Web page and a few lucky entrants who enter by September 13 will have their captions featured on Caribou Coffee’s line of 2011 hot and cold coffee cups. The cups will be rolled out to the market during first quarter 2011 in all Caribou Coffee stores.