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For global creative agency ATTIK's new cross-media campaign for the 2011 Scion tC for Toyota Motor Sales U.S.A., and for the agency's new Scion launch campaign for Toyota Canada, Imaginary Forces (IF) partnered with the VFX innovators at SWAY Studio to create powerful, cross-media, branded content under the direction of ATTIK's Co-Founder and Executive Creative Director Simon Needham.
Other credits
Credits:
Project: Scion tC
Release/Airdate: Late August/September 2010
Client: Scion
Agency: ATTIK/San Francisco, CA
Executive Creative Director/Director: Simon Needham
Creative Director: Ron Lim
Senior Writer: Mike Brenner
Senior Art Director: Greg Coffin
Sr. Broadcast Producer: Patty Lum
Live-Action Production Company: Blueyed Pictures/Los Angeles
Director: Simon Needham (ATTIK)
Director of Photography: Daniel Ardilley
Executive Producer: Jamee Natella
Design/Production Company: Imaginary Forces/Bicoastal
Art Director: Charles Khoury
Producer: Courtney Graham
Designers: Stephen Fitzgerald, Charles Khoury, Ahmet Ahmet, Jeremy Cox
Animators: Gary Hebert, Dan Meehan
Modelers: Jeffrey Dietrich, Evan Dileo
Editor: Justine Gerenstein
VFX & Animation Company: SWAY/Culver City, CA.
Creative Director: Mark Glaser
Executive Producer: Jason Cohon
VFX Supervisor: Aaron Powell
Producer: Mark Kurtz
Coordinator: Aaron Abt
CG Supervisor: Dan Abrams
CG Supervisor: Tom Connors
Compositing Supervisor: Ken Littleton
Lead Flame Artist: Marguerite Cargill
Tracking Lead: Tim Conway
Lead Previs/ Lead Animator/ Drive-A-Tron Operator: Rob Glazer
Lead Rotoscoping Artist: Elissa Bello
3D Artists: Steve Wang, Cesar Chavez, Josh Hooker, Erik Fernando, Steve Hansen, Tharyn Valavanis, Andrew Swihart, Erick Schiele, Hnedel Maximore, Anthony Han
Compositors: Lawerence Littleton, Scott Hale, Olivier Sarda, Mark Robben
After Effects Compositor: Matt Capocci
Rotoscoping Artists: Billy Robinson, Kenneth Lui
Postproduction Company: Company 3/Santa Monica, CA
Colorist: Clark Muller
Music and Sound Design Company: Face the Music/New York
Executive Producer: Adam Joseph
Composer: Alistair Cooper
Audio Post Company: Lime/Santa Monica, CA
Mixer: Mark Meyhaus
Location Services Company: Means of Production/Vancouver
Executive Producer: David Bouck
