Outdoor ad: Sensodyne iso-active: iso3D

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Top 6: October 20th 2010

As part of the fifth annual Nuit Blanche, a sunset to sunrise celebration of contemporary art held in Toronto, Grey Canada and The Media Merchants hosted an all-night projected installation at Toronto’s Union Station sponsored by Sensodyne iso-active toothpaste. The project, called iso3D, showcased the product's foaming action and is to date the largest branded, 3-D projection mapping display in Canada.

Category Pharmaceutical & medical
Client GlaxoSmithKline
Agency Grey Canada
Country Canada
Uploaded 13 October, 2010

Credits

Executive Creative Director
Carl Jones
Digital Creative Director
Gary Alexander
Digital Creative Director
Liz Donnelly
Junior Copywriter
Neal Khosla

Other credits

Digital Producer/Video Editor: Ryan Bourret

Director, Broadcast Production: David Smith

Alice Keith – Digital Producer

Digital Producer: Vikki Kuzmich

Studio Manager: Patty Groff

Assistant Studio Manager: Jamie Proctor

Flash Designer: Jesse Horricks

Business Director: Antara Keelor

Account Directors: Veronica Pineda, Yamindra Perera

Account Supervisor: Jessica Hickman

Account Executives: Sarah Frackowiak, Kirsten Iversen

Projection by: The Media Merchants

National Account Manager: Sara Sepehri

Projection Technician Lead: Anthony Diehl

Projection Coordinator: Adam Ademek

Real Estate: Brodie Gunning

Music and Sound Design, Silent Joe

Sound Designer: Bill Turchinetz

Composer: Sean Nimmons-Paterson

Production Supervisors: Clive Desmond, Marco DiFelice

Producers: Christine Leslie, Maggie Blouin

Engineer: Metal @ The Orange Lounge

Design and VFX: Tantrum

Executive Producer: Cheyenne Bloomfield

Animators and compositors

Dominik Bochenski

Kyle Sim

Dominik Wojtarowiz

Igor Vichikov

James Reid

Ralph Sevazlian

Martin Waltz

Graeme Miller

Kim Leow

Sensodyne iso-active: iso3D

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Sensodyne iso-active: iso3D

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