Top 6: November 3rd 2010
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The Metropolitan Police: Who killed Deon?Top 6: November 3rd 2010
The Metropolitan Police via AMV BBDO, London has launched an online 'whodunnit?' video to teach teenagers in Lambeth how minimal involvement with a crime could see them charged with a serious offence. The Who Killed Deon? site aims to show how real people can turn away from violent crime and uses integration with Facebook and YouTube to get their point across. The online tool features six character films – each with a different connection to a murder and explanation whether that person was involved.
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