Nescafé Dolce Gusto: Latte yourself

Every brand and their dog has a Facebook page these days. Realizing the competition's stiff to stand out, NESCAFÉ via Marcus Thomas, Cleveland is launching its FB US page debut with a game.Its “Play With Your Coffee” app is a multi-feature campaign that mirrors the single-serve coffee system’s options which include 15 bar internal pressure, user-controlled coffee strength, temperature and milk content – all for the serious home barista.