Red Bull: Red Bull Formula Face

Red Bull Formula Face is the first browser game that can be controlled by your facial expressions!
The system is recognizing the user´s mimic and head movement via webcam. And this is how you play the game:
- launching a turboboost via blinking
- activate certain specials (monster tires, glue, wings etc.) by smiling
- activate a photobonus by copying certain grimaces
- steering by tilting your head
All you need is a computer and a webcam and you’re just a few steps away from your first interactive racing game: switch on your webcam, choose your favorite character, individualize it with your own photo, pick a formula 1, nascar or rallye race car and your personal avatar is waiting on the starting grid!
The grimace-pictures taken by the photobonus are stored in your Red Bull Formula Face account and can be shared on Facebook. The game is is closely tied in to social networking, as you can post your highscore on Facebook, challenge Facebook friends, share your grimace pictures and get all the news from your network by a Facebook-gameticker integrated on the website.
Another highlight in the game is the possibility to download a pdf of your paperfoldable avatar and get your handcrafted racer on your desk, as the whole game is made in a paper style design.
The online race game can be played all over the world for free at www.redbullformulace.com and is available in a range of popular languages.