Só Ação - solidarity movement: Much more than trees

In order to stop the deforestation in the few green areas in the city, a study was made in conjunction with the Spanish illustrator Lorenzo Durán, from Naturayarte, which shows that cutting off the trees damages the entire ecosystem and hurts even more the residents of the city. All illustration work was manually made with actual leaves, which were later on photographed and used as the face of the print campaign. Posters with the actual leaves were also spread in strategic areas.