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Ninseikan Karate School: Half-splid chopsticks AD
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Grey Tokyo wanted to effectively communicate that by going to a Karate Class you will become stronger.Idea: Hold a chopsticks sampling at a eating place near the Dojo.Have people experience the powers of Karate by showing how tile breaking is as easy as splitting chopsticks if they take Karate classes!
Results:By conducting a chopsticks sampling, succeed in creating a buzz revival on the internet and word of mouth!
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