Top 6: March 7th 2012
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Subaru Impreza: firstcarstory.comTop 6: March 7th 2012
Subaru announced the launch of its First Car Story campaign supporting the all-new 2012 Subaru Impreza. The campaign hub, FirstCarStory.com, created by Carmichael Lynch, Minneapolis features a groundbreaking animation generator that allows users to recreate their first car, tell their story, and see it turned into an animated video, which they can also set to music and narrate with their own voice. Through Facebook, Twitter, or email, users can share their video with family and friends throughout their social network.
Director of Integrated Production: Joe Grundhoefer, Peter Albrycht |
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