Interactive ad: Helsingin Sanomat: NYTCAM. A WINDOW TO YOUR CITY.

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Nyt magazine and nyt.fi are all about Helsinki right here, right now. To communicate that 358, Helsinki introduced NytCam, an online element of nyt.fi. Cameras streamed live feed from different places in Helsinki 24 hours a day. They were moved every week to new places according to peoples suggestions.