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Kopparberg Swedish Cider: Kopparberg Swedish Cider
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Kopparberg is a brand that has always done things differently and through this innovative campaign, the brand is celebrating the people who share this approach to life. It captures the spirit of being un-established by showing the viewer contrasts of tired stereotypes versus contemporary Swedish collectives showcasing their talent in an unconventional way. Agency: RKCR/Y&R London.
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