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Top 6: June 6th 2012
Interactive
Jet Lag: In a plane with Jean-Marie DRU
Top 6: June 6th 2012
With this video module from TBWA365, Paris advertising fans are invited to sit on a plane next to the author to share reflections drawn from his 40 years in major communication groups.Thanks to a new type of video player they control the film exclusively with the keyboard. Each letter can therefore provide an illustrated story taken from one of the 26 chapters of the book:How has Appleʼs design influenced the world? Why has the luxury goods industry become the new benchmark? Where does the Michelin Man come from? Why is Mary Wells the epitome of Mad Men?
Conception: Till Aurousseau Also best this week |
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