Web Film
Lenovo IdeaPad Ultrabook: Seize the NightThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
This five-minute web film by Saatchi & Saatchi New York for Lenovo’s IdeaPad Ultrabooks chronicles a night of intrigue in an urban metropolis. Filmed in Stockholm, “Seize the Night” follows a group of young hipster computer programmers using Lenovo Ultrabooks to exchange information as they traverse the city. We see they are up to something out of the ordinary because they work secretively at night. We’re not sure of their intentions until the end of the story. That’s when the city goes dark then comes back to life in a party of lights and music. “Seize the Night” showcases the convenient design and high-level functionality of Lenovo Ultrabooks.
VFX/Lead Flame Artists: Martin Lazaro, Westley Sarokin |
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