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Top 6: July 25th 2012
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Cafe Joe: Location based print ad

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Top 6: July 25th 2012
Cafe Joe's print ad from Y&R Tel Aviv is a location based ad. By scanning a QR code the reader gets the directions to the nearest Cafe Joe's branch, where he can enjoy a free cup of coffee while reading his magazine.
Credits Other credits

Executive Client Director: Daniel Meirovich

Supervisor: Aviv Ben Zikri

Account Manager: Ortal Dudu

Studio Manager: Lena Feldman

Digital Studio: Oran Yekutiel

Programmer: Gabi Kazav

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