TV ad: Orange Intel: The kiss boy

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Top 6: August 15th 2012

To launch its new super-fast smartphone with Intel Inside, Orange has created a rather innovative 360 campaign with the Publicis Conseil agency, Paris : two different versions of the same story.One from the point of view of a young man on TV, the other from the point of view of a woman on the web.The two advertisements demonstrate the extremely fast responsiveness of the new mobile thanks to the Intel Inside processor, which makes optimal use of Orange’s high-speed network.

Category Telecommunications
Client Orange
Agency Publicis Conseil, Paris
Country France
Uploaded 1 August, 2012

Credits

Director
Méga Force
Chief Creative Officer
Olivier Altmann
Producer
guillaume de bary
Copywriter
Marc Rosier
Art Director
Jean-Marc Tramoni
Art Director
Julien Didier
Production company
Irène
Post production
WAM
Post Production Producer
Alain Le Borgne
Post Production Producer
Quentin Martin
Post Production Producer
Raimbaut Gaffier
Account manager
MArie Wallet

Other credits

TV Production : WAM (Pierre Marcus, Guillaume Delmas)

Post production sound : (WAM) Laurent Favart, Boris Nicou

Account managers : Félicie Crosnier, Benjamin Delacroix, Remy Averna, Candice Corre

Advertiser's supervisor : Odile Roujol, Nicolas Guiramand, Quentin Delobelle, Charlottte Bowrey, Jacek Luczak, Kari Lemiere, Elizabeth Broers, Isabelle Ferdane

Digitas UK : Dispositif web Mark Watkins

Orange Intel: The kiss boy

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Orange Intel: The kiss boy

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