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Breast Cancer Awareness Month: Our Women
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Seven kiwi women are diagnosed with breast cancer every day. These are our mothers, aunties, daughters, wives and friends. These are our women.
In 2008, Helena McAlpine was one of them. To ensure that other kiwi women didn’t suffer the same fate, Helena partnered with the NZBCF and Colenso BBDO to create a special awareness message. The result is Our Women, a love song by New Zealand artists for all kiwi women to hear. Reminding our women that they are precious and irreplaceable, and making sure each one has the information needed to stay healthy. You can see the music video and pass on Helena’s message to the women in your life at http://ourwomen.co.nz.
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