Pepsi Next: Extra Hour

To help busy people out while promoting the new ‘Pepsi Next‘ product, The Barbarian Group has partnered with TaskRabbit, a startup that matches available ‘rabbits’ with people who need help running errands. Every day, from October 16th through to November 12th, people can enter to win “The Extra Hour” from Pepsi. They can outsource tasks like laundry, housekeeping and grocery shopping, and will also receive a free case of Pepsi Next.