 |
Top 6: October 24th 2012
Interactive
Sony: Intelligence Gathered
Top 6: October 24th 2012
The latest creative from W+K Portland is a new global marketing campaign for Sony called "Intelligence Gathered". In an exclusive digital execution, a text-based simulation game allows fans to experience the life of a secret agent. The premise is simple - MI6 is looking for a few good recruits. And it's called the British Intelligence Officers Exam. The game pairs fans with MI6 agents working in the field. Then it tests their mettle in life-and-death scenarios requiring cunning, coldness and a suite of Sony's hardware all designed to work together. Players are evaluated on their ability to solve complex problems under duress. Anyone can play. Devious solutions and Easter eggs have fans coming back for more. Think you have what it takes to be an MI6 agent? Test yourself at http://50.112.251.215.
Creative Tech Lead: Billy McDermott RelatedAlso best this week |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
