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Top 6: October 31st 2012
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American Express: The Young Professionals Project

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Top 6: October 31st 2012
American Express Israel via BBR Saatchi & Saatchi Tel Aviv is promoting The Young Professionals Project - a nourishing environment for young business talents - and chose to focus and guide nine young professionals for a year providing them with diverse and valuable professional guidance as well as a variety of tools and offers that will help bring them to their full potential. The launching of the campaign started with a music clip in collaboration with TYP - an Israeli electro pop band made up of producer Johnny Goldstein and singer/songwriter/producer Ivry Lider.
Credits Other credits

VP Digital: Maayan Tirangel

Digital Creative Director : Asaf Lupo

VP Planning: David Kosmin

Senior Planner: Guy Gordon

VP Production : Dorit Gvili

Production Manager: Gali Starkman

VP Group Account Head: Maya Salomon

Account Supervisor: Lia Gat

Account Executive: Sharon Zeevi

Media: Yoav Tzuker, Ori Michael, Sivan Ramati / Zenit Digital

Traffic: Ronit Doanis

Director Of Photography: Moshe Mishal

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