This month, Matilda Bay's matured apple cider, Dirty Granny released its first ever outdoor and press campaign that proudly pays tribute to the name and proves you're never too old
… read morefor a bit of fun. The outdoor and press advertisements are a series of portrait stills capturing the unexpected and cheeky facial expressions of three elderly men looking off into the distance at something a little shocking and surprising off camera. Each one begs the question "What exactly are they looking at?" Created by Clemenger BBDO Melbourne.
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Credits
Other credits
Planner: Sam Mackisack
Managing Partner: Paul McMillan
Chief Marketing Officer: Andy Gibson
General Manager of Marketing: Vincent Ruiu
Marketing Manager: Jamie Fox
Brand Manager: Marc Slater
Assistant Brand Manager: Lisa di Pietro
Assistant Brand Manager : Justin Megna
Media Agency: Mediacom
Director Client Communication Planning: Shaun Briggs