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Cafe Cafe: Harlem (milk) ShakeThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Ecaliptoos, an innovative new-media agency in Israel quickly seized the opportunity to join the Harlem Shake mania and created a campaign for their client - Cafe Cafe, Israel's largest coffee chain. In order to join the new meme Cafe Cafe created
a special milkshake edition called "Harlem (milk) Shake". The launch was supported by a Facebook offer campaign for a discount of 25% on Cafe Cafe's viral milkshake. Aside from the Facebook offer, Ecaliptoos created their own take off of the famous video starring Cafe Cafe's staff.
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