Top 6: June 5th 2013
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Café Amazon: "Drive Awake" applicationTop 6: June 5th 2013
"Drive Awake"The World's First Mobile Application that helps wake up drowsy drivers by using advanced eye and face tracking technology to analyze driver sleepiness while they are behind the wheel.Cafe Amazon is the largest coffee chain in Thailand and known as the traveler's buddy with 650 coffee stops at gas stations nationwide, helping to keep travelers and drivers fresh and awake during their journeys. Cafe Amazon wanted to find a way to help their traveler buddies to arrive at their destinations safely no dozing off, no accidents.
Agency : BBDO Proximity Bangkok Café Amazon decided to be the traveler's buddy on the road. Turn the drivers' Smartphone into sleepiness trackers and alarms!
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