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McDonald's: Parallel Lives
McDonald's has launched the next part of its 'We All Have McDonald's In Common' campaign. Created by Leo Burnett, the film tells the story of an elderly man and a group of young friends who both reside on a typical British housing estate. These are people who live incredibly close together, but whose interests and lifestyles appear worlds apart. Except that the more we explore their lives, the more we realise they're not so different after all.
Media agency: OMD Related |
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