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McDonald's: Big MacThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The Big Mac, the Cheeseburger, the Sundae, the French fries, the Chicken McNuggets and the Filet-O-Fish… six products from McDonald’s that belong to the prestigious group of iconic products. TBWA Paris believes there is no need to name these products: you immediately recognize them. Long speeches aren’t necessary: everyone knows what they taste like and what they stand for. A logo would be redundant: you instantly understand who’s talking to you.
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