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Best Buy: Lidia - Marine Biology

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Best Buy has launched a Back to School campaign which centers around the fact that technology gives students an edge in an increasingly competitive world via agency CP+B.

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Credits Other credits

VP Director of Video Production: Chad Hoppenwasser

Senior Integrated Producer: Ramon Nunez

Integrated Producer: Romeo Joven

Jr. Integrated Producer: Mike Borell

Sr. Business Affairs Manager: Lindsay Wakabayashi

VP Group Account Director: Scot Beck

Account Director: Adrienne Walpole

Management Supervisor: Gillian Perazzo

Content Supervisor: Nick Larkin

Content Manager: Dave Ellerbee

Cognitive Anthropologists: Heather LeFevre, Erica David, Jenifer Murray

Group Planning Director: Benny Thomas

Director of Photography (Production Co): Tobias Schliessler

Exec. Producer (Production Co): Kerstin Emhoff, Ali Brown

Head of Production (Production Co): Tracy Hauser

Line Producer (Production Co): Leslie Vaughn

Editoral Company: NO6, Los Angeles

Editor: Kevin Zimmerman

Exec. Producer: Crissy DeSimone

Post Producer: Leslie Tabor

Music: Comma, Los Angeles

Composer: Josh Good

Executive Producer: Bonny Dolan

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