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In "The World’s Hottest Idea," a series of characters debate the next Taco Bell DLT favor, oblivious to the fact that they are surrounded by fire themselves. Most of the fire was shot on camera as practical effects, and the scene with the steelworkers was shot in a foundry that had almost burned down three days before. Agency: Deutsch LA
Credits
Other credits
President: Brian Niccol
Chief Marketing & Innovation Officer: Chris Brandt
Brand Creative Director: Tracee LaRocca
Senior Manager, Brand Experience: Aron North
Manager, Brand Experience: Ashley Prollamante
Director of Integrated Production: Vic Palumbo
Senior Producer: Mila Davis
Managing Director: Mal Ward
Line Producer: Scott Kaplan
1st A.D.: Craig Pinckes
Assistant Editor(s): Luke McIntosh and Sean Stender
Senior Producer: Amburr Faris
Colorist: Ricky Gausis
VFX and Online Artist: Jason Frank
VFX Assistant Artists: Patrick Vollkommer
VFX Creative Director: Claus Hansen
VFX Producer: Stephanie Allis
Music/Composer: AFM Stock Music (Airbrushing scene only)
Sound Designer Company
Assoc Producer: Jeff Martin
Executive Producer: Scott Ganary
Audio Post Company
Lime Studios, Santa Monica, CA
Mixer: Rohan Young
Assistant: Patrick Navarre
Executive Producer: Jessica Locke
Additional Deutsch Credits:
Chief Executive Officer: Mike Sheldon
Account Management Credits:
Group Account Director: Walter Smith
Account Directors: Amanda Rantuccio
Account Directors: Christi Johnson
Account Supervisor: Steve Scutellaro
Account Executive: McKenna Pickett
Account Planners:
Chief Strategic Officer: Jeffrey Blish
Group Planning Director: Christian Cocker
Traffic/Business Affairs:
Director of Business Affairs: Abilino Guillermo
Senior Business Affairs Manager: Ken Rongey
Business Affairs Manager: Nestor Gandia
Director or Broadcast Traffic: Carie Bonillo
Broadcast Traffic Manager: Sarah Brennan
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