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Zurich Insurance: True Love Bouncer
Zurich Insurance Company, a leading global insurance brand, aimed to create a new unified global communication platform, by tapping into the emotional insight of why consumers insure things. The idea is 'Zurich Insurance. For Those Who Truly Love.' By getting people to think about the things they truly love, it also positions Zurich as the best way to protect them.Agency McCann Worldwide
Managing Director: Marina Specht Related |
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