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Top 6: October 16th 2013
Interactive
Alfa Strakhovanie: Crush The SpeedTop 6: October 16th 2013
A hard-hitting speed awareness campaign is underway in Moscow, a city with one of the highest rates of road fatalities on earth. Conceived by Hungry Boys, Moscow for insurance company, Alfa Strakhovanie, 'Crush The Speed' uses cars that have been badly damaged in serious road traffic accidents as warning signs, in a bid to curtail the capital's lethal speeding habits. By accessing social networks and the 'Crush The Speed' campaign site, residents are able to vote on which parts of the city they wish these vehicles to be placed as a deterrent.
Creator: Arthur Miroshnichenko Also best this week |
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