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Top 6: October 30th 2013
Booking.com, Planet Earth's #1 accommodation site, is giving fright-loving audiences what they want this Halloween with a campaign that highlights haunted U.S accommodations and is … read moreso scary it will have viewers believing they are witnessing the next great horror film. With the world’s largest variety of accommodations, Booking.com has exactly what customers are looking for - even haunted hotels. Launching today, the integrated campaign behaves just like a new movie release and highlights seven of America’s most haunted properties. Hitting those predisposed to frightening content, a scary TVC that feels just like a film trailer targets audiences during horror TV and cinema viewing experiences, while a partnership with Fandango aligns with online trailer searches and movie tickets purchases.
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Credits
Other credits
Head of Production: Erik Verheijen
Planner: Daisy Andrews
Group Account Director: Jordi Pont
Account Director: Courtney Trull
Account Manager: Alex Allcott
Art Buyer: Maud Klarenbeek
Digital Producer: Matthew Ravenhall
Project Manager: Jackie Barbour
Business Affairs: Justine Young
Editor: Julien Maingois
Audio Post / Sound Design: Grand Central Recording Studios
Sound Designer/Mixer: Raja Sehgal
Post Production: MPC Amsterdam
Flame: Lise Prud-Homme
Telecine: George K
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