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Nissan GT Academy: First Person Experience


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Feel the heart-pumping, adrenaline-driven excitement of being behind the wheel at the one of the top motor-racing competitions in the world. Never before have video and motion tracking been used together to put the viewer into the action to experience firsthand what it’s like to be behind the wheel of a real racecar. With just a few clicks and Facebook Connect, anyone can become a virtual racecar driver. From the web browser to the phone or tablet, people can step into the racing suit and right onto the track. After all the excitement, you can show off by sharing the video with your friends on Facebook. Agency Critical Mass
Other credits

Amo Milosz¬ – Motion Design Director

Barb Patrick – Quality Assurance Lead

Carl Lukasewich – Senior Art Director

Chris Davis – Senior Quality Assurance Specialist

Chrissie Graboski – Group Planning Director

Demian Krige – Technology Lead

Evan Lask – Senior Developer

Gene Ho – Producer

Geoff Peden – Marketing Science Analyst

Heather Roxby – Marketing Science Senior Analyst

John Hamilton – Senior Copywriter

Jordan Natyshen – Designer

Lindsay Carter – Account Manager

Martin L'Heureux – Senior Business Analyst

Matt Ciampa – Account Director

Sabrina Krivan – Project Manager

Scott Ingalls – Technology Director

Steve Savic¬ – Group Creative Director

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