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Ambient
Turkcell: Turkcell Breaks New Ground in Turkey with its 4G Speed of 900 Mbps
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By raising the bar in fourth generation telecommunications (4G) services, Turkcell has opened a new door in Turkey's Internet experience, the brand thus wanted to break the clutter for its promotion too. As a result Turkcell teamed up with Encyclomedia for its ‘In-store’ and ‘Window Branding’ campaign across its stores in Turkey.
As per the brief, Encyclomedia had to come up with a clutter breaking & visually appealing creative and via its artistic approach team Encyclomedia came up with the state-of-art creative for its stores viz. ‘In-store Floor Graphic ’and ‘Window Graphic’. The designs caught the attention of the client and hence were mounted across its chain- of-stores. As a result the brand continues to attain both the ‘Brand Recall’ and ‘Brand Affinity’ from its TG.
Partner- Haluk Yalinkaya Related |
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