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Visa: Flying
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Visa via BBDO New York has just launched a new global, corporate platform, "Everywhere You Want to Be," that reconnects the brand to its heritage while expanding its vision "to be the best way to pay and be paid." The new brand positioning is more than a tagline: it impacts the way Visa approaches their business and how they engage with all of their audiences around the world
Group Executive Producer, BBDO: Brian Mitchell Related |
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