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Duncan/Channon's next evolution of its successful John Muir Health "Be Heard" campaign begins rolling out in print, out-of-home, digital and primetime TV today. This is the third iteration of the campaign, which initially launched in 2011, but is visually and directionally very different. The three new spots (one's out in June), created by Duncan/Channon and directed by Aaron Ruell
Credits
Other credits
Agency
• Executive producer, broadcast – Christine Gomez
• Digital producer – Eric Kozak
• Content producer – Justine Barnes
• Studio artist – Shannon Burns
Communications Planning:
• Group account director – Jamie Katz
• Account supervisor – Kate van Bronkhorst
• Assistant account executive – Jackie Russell
• Communications planning director – Leslie Diard
• Associate director of communications planning – Laura Davis
• Communications planning supervisor – Holly Newton
• Communications planner – Melissa Meier
TV Production:
• Managing director – Shawn Lacy
• Executive Producer – Holly Vega
• Head of Production – Rachel Glaub
• Producer – Tracy Broaddus
• Editorial company – Arcade Edit
• Managing partner – Damian Stevens
• Executive producer – Nicole Visram
• Editor – Kim Bica
• Assistant Editor – Hilary Ruggiano
• Post EFX – Timber
• Creative Director – Kevin Lau
• Lead Flame – Jan Cilliers
• Flame Assist – Eli Beck-Gifford
• Producer – Shelby Wong
• Telecine – CO3
• Colorist – Sean Coleman
• Audio Post – Lime Studios
• Engineer – Loren Silber
Print Production
• Pre-Press – DMAX
• Printer – BP Graphics
Photography
• Photographer – Randal Ford
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