Antarctica Beer: ANTARCTICA Business Card

Sometimes business cards can be a little impersonal, unremarkable and they just end up getting lost among so many other business cards. A business card should
be a way of relating to the client, but in their usual format they don't quite fulfill that role. AlmapBBDO, Sao Paulo literally combined business with pleasure by creating a business card that doubles as a bottle opener. Not only is it handy, but it also bears a direct relation to the product we're selling: beer. So we have a card that is at the same time useful, remarkable and totally different from the others.