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Wall's: Say Goodbye to SeriousThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Unilever's Wall's Ice Cream via DDB South Africa launched a new global brand idea "Goodbye Serious" in 2013 to give the much-loved global brand a more relevant role in today's relentless world.
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