TV ad: Guinness: Empty Chair

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Top 6: July 16th 2014

Guinness 'Empty Chair', via BBDO New York, salutes the character of a community as they honor one of their own who is out of sight, but not out of mind. They remind us that a true test of character is what you do when no one's looking. The film is a salute to the commitment and loyalty made by those who do more to support their community and make sacrifices for the betterment of others. We’re reminded that the smallest of actions can have significant impacts on the people we care about, and ‘Empty Chair’ poignantly reveals that true character is defined by the choices we make.

Category Drinks, alcoholic
Client Guinness
Agency BBDO North America
Production Biscuit Filmworks
Country United States of America
Uploaded 8 July, 2014

Other credits

Chief Creative Officer, Worldwide: David Lubars

Chief Creative Officer, New York Greg Hahn

Creative Director/Art Director: Dan Lucey

Creative Director/Art Director: Jens Waernes

Creative Director/Copywriter: Chris Beresford-Hill

Creative Director/Copywriter: Tom Kraemer

Director of Integrated Production: David Rolfe

Group Executive Producer Amy Wertheimer

Executive Music Producer: Rani Vaz

Group Behavioral Planning Director: Gordon McLean

Group Account Director: Jim Santora

Account Manager: Hayley Devlin

Account Executive: Sara Plotkin

Production Company: Biscuit Filmworks

Director: Noam Murro

Director of Photography: Eric Schmidt

Managing Director: Shawn Lacy

Line Producer: Jay Veal

Edit House: Work Editorial

Editor: Neil Smith

Assistant Editor: Adam Witten

Sound Design: Henryboy

Music House: Human

Sound Mixer: Tom Jucarone

Telecine: CO3

Colorist: Tim Masick

Visual Effects: Absolute Post

Guinness: Empty Chair

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Guinness: Empty Chair

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